Be Found & Grow Live
How to Build an Effective SEO Product Team & Drive Business Impact
How can SEO teams start driving results? It all starts with the right foundation. Dmitriy Gamarnik and Tim Resnik discussed how to construct a high-performing SEO product team that aligns with company goals and delivers results.
But that's not all - Tim also shared his thoughts on measuring the right metrics, using insights to prioritize optimizations, the do’s and don’ts of SEO reporting, and how to demonstrate SEO value to executives.
September 19th, 2023 | 11:00 am EST (4:00 pm UK Time)
About The Webinar
Tim Resnik, Botify's VP of Professional Services, joined Dmitriy to share lessons he learned building SEO product teams for Wayfair and a Fortune 1 company.
Dmitriy Gamarnik
Host & Global Head of Demand Generation @Botify
Tim Resnik
Vice President, Professional Services @Botify
What you'll learn:
- The difference between an SEO team and an SEO product team
- What to consider when building an SEO product team to achieve business goals
- How to measure & demonstrate the value of SEO to stakeholders
- How to use SEO & paid search data to make strategic decisions
- How to get leadership buy-in