Zoom Webinar
April 2nd - 10:00 am ET - 3:00 pm UK - 4:00 pm Paris
The Future of Search & Discovery: Understanding Agentic Commerce

AI is becoming a go-to discovery and transaction channel. Are you ready?
AI agents are now the intermediary between your products and your consumer. This change only promises to grow, with 73% of consumers already using AI for search and 38% for shopping.
It brings up critical questions:
- Are AI agents finding and using my content?
- How do I seize opportunity while staying secure?
- What does visibility mean now?
Join our panel of experts from AWS, DataDome, Retail Economics, and Botify to learn how brands can win in the era of agentic commerce, where AI agents, not just humans, drive discovery, evaluation, and transactions.
Getting agentic commerce-ready means balancing opportunity with security.
As consumers warm up to trusting AI for shopping, agent traffic to websites is surging. E-commerce & retail sites saw a 5.4x spike in agent traffic across 2025, and we’re seeing AI bots crawling at a much higher ratio than Google.
At the same time, 80% of agents don’t properly declare themselves, impacting analytics, security, and accurate decision-making.
In this panel discussion, we’ll cover:
How consumer discovery and transactions are changing in the era of agentic commerce
What you can do to ensure your products are found, seen, and used by AI for agentic commerce
Ways to distinguish good AI from malicious AI, without compromising performance
New metrics to track, making the shift to GEO, and much more
Our Speakers
Richard Lim
Chief Executive
Retail Economics
Jérôme Segura
VP of Threat Research
DataDome
Marco Kormann Rodrigues
Partner Leader, Retail and Consumer Goods (EMEA)
Amazon Web Services
AJ Ghergich
Global VP of AI & Consulting Services
Botify