Botify x Demandsphere

AI Overviews Study: Inside Google's New Search Reality

Rankings are high, but clicks are down. What’s going on?
We analyzed 120,000 searches to show how AI Overviews dominate results and why top 12 rankings matter more than ever. Explore insights, trends, and tactics to boost your organic visibility.

Mockup 6-min

Here's what we found out

47% of searches

AI Overviews appear for up to 47% of searches

75.7% of the screen on mobile

AI Overviews and featured snippets together can take up to 75.7% of the screen on mobile

12 top ranking

75% of AI Overview links come from the top 12 organic rankings

Cosine similarity

Linked websites have strong semantic similarity with AI Overview summaries

Get in-depth analysis, actionable takeaways, and data-backed insights to grow your organic visibility as search evolves.

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