SEO Horror Stories: A Roundtable Discussion of Sudden SEO Disasters & Why They Happen

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Martin Macdonald - Round Martin MacDonald,
Founder MOG Media
Tim Resnik Headshot Tim Resnik,
Head of SEO, Product Walmart
Kaspar Szymanski - Round Kaspar Szymanski,
ex-Googler & Founder of Search Brothers


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As SEOs, we’re all too familiar with the sinking feeling of waking up to a sudden drop in organic traffic.

Maybe a recent UX change resulted in important pages being removed from your navigation, a staging domain accidentally got indexed, or your client deleted a bunch of pages without adding redirects. 

Whatever the case, we often aren’t aware of these issues until we experience a serious drop in rankings and traffic. 

Join us for a roundtable discussion where we’ll be talking through sudden SEO disasters we’ve experienced and why they happened. You’ll come away with a better understanding of what can go wrong and what you can do to prevent similar horror stories.


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